twentysix is a leading digital agency that develops digital platforms and marketing that drives business change and performance. Connected by data, insight and strategy, we specialise in user experience (UX), development and performance marketing. Data Science sits at the centre of the agency and is a key contributor now and the future of marketing services.
Our Data Science team focuses on delivering expert data implementation and integration projects as well as data analysis to inform and optimise online marketing activities, enabling optimal return of investment for our respective clients as well as support their digital transformation programmes.
Voted number 1 by the Drum Digital Agency Census in March 2021, twentysix has over 120 digital specialists working with us across Leeds and London, and our client roster includes Arla, P&G, Wilko, Fortnum & Mason and Corinthia Hotels. As part of MSQ, twentysix is part of a proud independent network of agencies with Global reach.
Before any analysis/ data science can happen, data must be collected. The role of the Architect is to ensure that website tracking is available, whilst ensuring that the data is structurally sound and ready for analysis. This not only requires a high level of communication with clients and the wider team but also a strong sense of research/adaptation in an ever-changing industry. The ideal candidate should be up to date with the latest changes within website analytics – such as the implications of GDPR and the latest version of Google Analytics.
Based in our Leeds or Manchester city centre office (we do offer remote and hybrid working), which offers an inspiring state of the art working environment and facilities, along with support and focused learning and development opportunities surrounded by experienced digital experts, you can build and excel within your career.
WHAT YOU’LL BE DOING
- Management and operational ownership of analytics accounts for lead-generation and ecommerce sites.
- Creating developer specifications for data layer implementations.
- Setting up Google Analytics tracking using Google Tag manager alongside validation.
- Support with Universal Analytics to Google Analytics 4 migrations.
- Cookie Management Platform control set up and configuration in GTM (One Trust, Cookie Bot).
- Third-party GTM configurations such as PPC, Facebook or affiliate tracking.
- Making recommendations on improving client performance.
- Liaising with internal teams within twentysix digital.
- Regular R&D (with opportunities for innovation and further training e.g. Google Cloud projects using Bigquery or Support on Server-side tagging.).
WHAT WE NEED
Essential
- Minimum 2 years using Google Marketing Platform (especially Google Analytics, Google Tag Manager).
- Minimum 1-2 years in JavaScript (especially within Google Tag Manager the dataLayer).
- Research-led, adaptable and passionate about learning.
Desirable
Any experience in the following:
- Google Analytics 4.
- Cookie Management Platforms (e.g. Cookiebot or OneTrust).
- Google Optimise.
- Channel based attribution modelling.
- Offline-Online CRM integrations.
- Any API experience in any coding language (especially around Google Analytics or weather data).
- Server-side Tagging.
WHAT YOU’LL GET IN RETURN
- Competitive salary.
- Flexible working – we can offer fully remote for this role
- Annual bonus of 4-6% of salary (dependant on company performance)
- Career development
- Outstanding private healthcare package for you and your family
- Enhanced holidays
- Employee assistance programme
- Perkbox
- Quarterly staff benefits
- Friday sweets, beer and snacks
- Social events a-plenty
- £1000 direct application bonus* (when quoting code DAF21/22).
*By applying direct you will qualify for a bonus of £1000 when you pass your probation. To qualify for this, you must include the code DAF21/22 in your covering letter.
We welcome applications from previous candidates and pride ourselves of on our values with equality at the core. We do this by hiring and developing a diverse mix of talented people that contribute to our success. Creating a culture of equality isn’t just the right thing to do, it’s also the smart thing. Diverse companies are more innovative and better positioned to succeed. We strive to create a workplace where everyone feels empowered to bring their full, authentic selves to work.
If you require any of this information or an application form in an alternative format, or you would simply like to discuss the role, please contact our Talent Manager, Alexis Beach.
Polite notice to recruitment professionals
Please do not contact us regarding this role. While we respect that many companies do need recruitment agencies, we do not at the moment, and we are happiest recruiting for ourselves. Any resume submitted to us before any agreement with us will be deemed the sole property of twentysix, and in the event of a candidate being hired outside of an agreement, no fee or payment of any kind will be paid.