26PMX is the customer-centric performance marketing agency. We help ambitious brands unleash their digital growth potential.
Founded in 2005, we’ve spent the past 19 years at the forefront of digital marketing. We have three office hubs in Leeds, Manchester & London and 70+ performance marketing experts working for the agency across the UK.
Our work spans everything from customer insight and data science to full-funnel performance campaigns and creative. We’re trusted by brands such as Fortnum & Mason, HOKA, Victoria Beckham, Corinthia Hotels and Asda Money as their digital partners.
We are looking for a Senior Paid Media Manager with the ability to work across multiple client’s websites, responsible for setting up and managing paid media campaigns for some UK’s leading brands, alongside line managing and developing more junior team members.
Based in our Leeds city centre office (hybrid and flexible working) which offers inspiring state-of-the-art working environment and facilities, along with support and focused learning and development opportunities surrounded by a diverse, innovative, and creative bunch who love to share knowledge and skills helping to generate bold ideas that push the possibilities of the digital landscape.
What you'll be doing
As a Senior Paid Media Manager, you will have responsibility for planning, monitoring and delivery of paid media activity for the department’s key clients. This role will encompass both paid search, paid social and display activity as part of a wider remit on client work.
You will mainly focus on clients from a strategic level – looking for ways to drive performance and growth while the team will be generally responsible for day-to-day operational tasks with your help and guidance.
Responsible for helping to train and mentor current and new staff and ensuring that the team as a whole stay ahead of the curve in an ever-changing industry.
- Unlocking the potential of client’s digital maturity using all aspects of paid media
- Educate and story tell clients the value of investing in a wider paid media activity to reach overall client objectives
- Define client’s roadmaps and offer a simplified pathway to achieving their objectives through wider paid media activity
- Daily checks on you and your clients’ accounts
- Monthly debrief with Director of Paid Media and Head of
- Optimising campaigns to agreed budgets and targets
- Liaising with third party suppliers to ensure clients are involved in all the latest betas
- Define and implement Display Campaign Strategies
- Manage both Prospecting and Retargeting Campaign initiatives
- Procure and plan media buy opportunities according to clients budget
- Optimisation of campaigns including DSP activities
- Manage the buying process including the approval of media plans, the generation purchase orders, reviewing and approving insertion orders etc
- Define, execute and report on all creative testing scenarios
- Ensure that the business is at the forefront of new digital display technologies and formats, utilising dynamic ads, rich media and high impact formats
- Creation of client-facing and internal reports and adding commentary and insights
- Planning & forecasting
- Training & mentoring of junior staff
- Leading in new business forecasts and client presentations
- Experience of using competitor analysis tools
- The enthusiasm to keep abreast of industry standards, new technologies, and the latest approaches in digital marketing
What you need
Knowledge, technologies and qualifications:
- Proficient in the use of MS Office Suite with advanced knowledge of Excel, Email and Internet and paid search platforms.
- Strong knowledge of Excel, Google Analytics and bid management tools
- Experience with the following tools - Google Ads, Microsoft Advertising, Search Ads 360, Campaign Manager 360 and Display & Video 360
- Brand awareness display prospecting campaigns experience including; Rich media campaigns, Video campaigns and High impact brand activity
- Experience running Direct response prospecting campaigns including Programmatic media campaigns
- Retargeting activity experience
- Extensive Paid Social campaigns experience
Skills & Competencies:
- Extensive experience working in a paid search environment, managing large-scale, complex, results-driven projects with significant budgets, preferably within an agency environment, ideally with some gained at senior level.
- Experience managing paid social, Display & Video campaigns would be advantageous
- Ideally have experience in direct line management of other team members
- Extensive experience of managing paid media campaigns with large budgets
Attributes:
- Demonstrable passion for all things digital – keeping abreast of key industry trends and a hunger for innovation.
- Meticulous attention to detail.
- Flexibility to support the demands of the agency and our clients
- Ability to lead by example and motivate your direct reports
- Strong organisational and analytical skills, and a very good eye for detail
Why be a 26er?
We are not just a group of people who work at the same place. We are a team who work collaboratively towards a common goal with our clients and with each other.
Being a 26er is about being part of a team who strive for excellence and support each other to work to the best of our ability; together we achieve great things. We have high expectations, and we give a lot in return, here are some of the amazing benefits we offer -
- Competitive salary
- Flexible and hybrid working
- Annual bonus
- Career development
- Training and professional development
- Outstanding private healthcare package for you and your family
- Enhanced holidays of 25 days plus bank holiday rising with service (plus an extra day for your birthday and Christmas eve)
- Employee assistance programme with access to mental health support and online GP
- Wellbeing activities such as morning meditation and yoga
- Perkbox
- Weekly food and drink treats
- Social events a-plenty
We welcome applications from everyone, and particularly encourage women, Black, Asian, those from ethnic minorities and disabled candidates to apply, as we’re actively building representation that’s more closely reflective of the communities around us.
We value diversity and want to hire and develop a wide range of talented people that contribute to our success; we respect and embrace differences in gender identity, race, ethnic origin, sexual expression and orientation, religion and faith, age, marital status, disability, neurodiversity, social background, education and ways of thinking. This isn’t just the right thing to do, it’s also the smart thing. Diverse companies are more innovative and successful.
26 is an inclusive employer and we believe in equity, not just equality of opportunity. We strive to create a workplace where everyone feels empowered to bring their full, authentic selves to work, and to give every candidate a great experience so that their individual needs are met.
If you require any of this information or an application form in an alternative format, or you would simply like to discuss the role, please contact our Talent Manager, Alexis Beach.
26 are a Disability Confident Employer.
Join us in shaping the digital future
Notice to Recruitment Professionals
Please do not contact us regarding this role. While we respect that many companies do need recruitment agencies, we do not at the moment, and we are happiest recruiting for ourselves. Any resume submitted to us before any agreement with us will be deemed the sole property of 26, and in the event of a candidate being hired outside of an agreement, no fee or payment of any kind will be paid.